LONGTIME® experts are hosting this webinar on Green Claims

How do you prepare for the Green Claims Directive?

The Green Claims Directive is a new proposal for a European anti-greenwashing directive that provides specific rules for the substantiation and communication of environmental claims made by companies in the European Union. But what are the implications and how can you prepare for them as professionals?

Expert speakers:

  • François Belin (LONGTIME®)
  • Margaux Le Gallou (ECOS)
  • Maxime Van der Meerschen (Give Actions)

Webinar programme:

  • Some definitions, objectives and details of the Green Claims Directive
  • Margaux ‘s expert analysis , pluses, minuses and news live from Brussels
  • Concrete examples of greenwashing and 10 tips from Maxime for good green communication
  • Time for discussion

Thank you to everyone who took part and to our guests. If you missed the live webinar, don ‘ t worry, here’s the replay:

At the heart of this initiative is the LONGTIME® Label, we are committed to sustainability and repairability for professionals and guarantee informed purchasing for consumers. You can find our transparency page here .